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Communication in a selected company
PROKEŠ, Tomáš
The aim of this thesis is the analysis of the communication system in the selected company and on this basis, to propose the changes to the company's management. The theoretical part defines the basic concepts that relate to communication, which are followed by the process and division of communication. At first in the practical part there is composed the characteristic of the investigated company XY. Then the current state of communication in the selected company is analysed with the aid of a controlled interview with the manager. This part is followed by a questionnaire survey. The view of quality and satisfaction with communication of employees was found out during this research. Through the results found during the research will be proposed possible changes to company that would positively affect the current state of communication.
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Relation between verbal and nonverbal communication in advertisement
Rybová, Aneta ; Mareš, Petr (advisor) ; Šebesta, Karel (referee)
This Bachelor's thesis is focused on the relations between verbal and nonverbal communication in advertising. The first part describes a theoretical basis applying to advertising in general, target group and model of effecting recipients by advertising. Attention is drawn to particular parts of heterogeneous communication, which are verbal part (word) and nonverbal part (mainly picture and colour). The second (practical) part contains analysis of eight magazine advertisements belonging to two categories - car advertisements and bank advertisements. The Bachelor's thesis compares all advertisements in each category and in conclusion whole categories as well. Powered by TCPDF (www.tcpdf.org)
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The Importance of Manager ´s Communication
Tarkhounová, Susan ; Horáková, Jana (advisor) ; Pavla, Pavla (referee)
The topic of this thesis is The Importance of Manager´s Communication. Communication is highly important for managerial activities, because they use in their work consantly. Managers use different methods to transfer information to their subordinates, superiors, colleagues or business partners.
This thesis focuses on the level of communication skills of a manager in the chosen organization. The theoretical part is compiled based on the literature and it is divided into two sections, management and communication. Pilot study in the practical part is realized in the form of an interview with the head of the personnel department and on its basis were subsequently drafted questions for research through a survey, which assesses and compares the importance of various elements of managerial communication. Outputs of the survey are processed into graphs and tables using statistical methods.
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The Importance of Manager ´s Communication
Prokopová, Hana ; Horáková, Jana (advisor) ; Pavla, Pavla (referee)
This work deals with the issue of the importance of communication for the work of the manager.
The work is divided into four parts. The first part consists of introduction, objectives of the work and methodology. The second part is focused on the theory, where are explained the various concepts that relate to the field of management, functions of manager and communication. Each of these is further explained. The theoretical part is processed on the basis of studied literature.
The practical part analyzes the data collected using the questionnaire survey. In this part of the work analyzes not only obtained by questionnaire from the managers of the selected companies, but at the same time, even the questionnaire, which was designed for the associates of these managers.
Outputs, which were obtained from the questionnaire survey, have been processed into graphs and tables using statistical methods.
In the last part of the work are set out conclusions and eveluation.
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